Top Reps Are Quiet Quitting

Catch it early—or prepare for turnover.

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Top Reps Are Quiet Quitting

Catch it early—or prepare for turnover.

They’re still hitting quota. Still on the leaderboard. Still smiling on Zoom.

But they’ve mentally checked out and you don’t see it.

Quiet quitting in sales doesn’t look like silence. It looks like coasting. Top reps who used to ask for more now just do “what’s required.” They stop pushing new ideas, stop helping teammates, stop chasing stretch goals. Not because they’re burned out but because they’re disengaged.

The top 10% want more than comp plans. They want growth. Recognition. Autonomy. A reason to stay.

When managers treat high-performers like high-output machines and not high-potential leaders, they create an invisible churn risk. And when those reps leave? They take revenue, pipeline, and team morale with them.

Don’t reward consistency with neglect.

Re-Engage Your Top Reps This Week
  1. Give Them Strategic Work
    Loop them into cross-functional projects or big bets. Give them influence, not just more accounts.

  2. Run a “Voice of the Rep” Session
    Ask your top 3 reps what’s slowing them down. Implement one idea this quarter and credit them.

  3. Design a Custom Growth Track
    Forget cookie-cutter promotions. Create a personal plan with new challenges, visibility, and leadership exposure.