Sponsored by

The assistant that scales with you

Great leaders don’t run out of ideas. They run out of hours.

Wing gives you a dedicated assistant who plugs into your workflows – calendar, inbox, research, outreach, and ops – so execution never stalls. Wing can:

  • Onboard in days, not months

  • Run the day-to-day so you don’t have to

  • Adapt as your business grows

With Wing, you buy back time without adding headcount. More focus for strategy, more follow-through on priorities, and a lot fewer “forgot to send” moments.

Dashboards Don’t Close Deals

But you act like they do

Let’s be real too many managers treat dashboards like they’re the gospel. A rep’s worth reduced to green boxes, red flags, and line graphs. But here’s the truth: dashboards don’t close deals. Reps do. Systems do. Conversations do.

The dashboard is a mirror, not a machine. It reflects what’s happening, but it doesn’t create momentum. You can’t coach a bar chart. You can’t forecast your way into quota. And you definitely can’t celebrate vanity metrics like “calls logged” if those calls never turned into conversations that mattered.

Dashboards have their place they keep leaders aligned and highlight patterns. But the second they become the centerpiece of your strategy, you’ve lost touch with the real game: buyer conversations and rep behavior. Stop running your team like a spreadsheet and start running it like a sales org.

Because at the end of the quarter, your execs won’t ask, “How beautiful was the dashboard?” They’ll ask, “Did you close?”

Action Steps: Make Dashboards Work for You
  1. Use Them as Signals – Treat dashboards as alerts, not answers. If the data is off, investigate, don’t overreact.

  2. Coach Beyond the Numbers – Focus on the why behind the metrics. A dip in activity is a symptom, not the root cause.

  3. Kill Vanity Metrics – If it doesn’t move deals forward, stop tracking it. Quality over quantity.

  4. Shift Meetings Off the Screen – Talk pipeline, deals, and objections, not just percentages and trends.

  5. Close the Loop – Every metric tracked should tie directly to a sales behavior that wins deals.

Dashboards are a tool. Sales is the craft. Don’t confuse the two or you’ll manage numbers while competitors manage buyers.

https://www.instagram.com/salessystemsuniversity/

Keep Reading

No posts found